Between 2007 and 2009 GameLayers made a multiplayer game across all the content of the internet. I was the CEO of GameLayers and one of three co-founders. Here I'll share lessons and data from this online social game startup. A Story of GameLayers covers prototyping, fund raising, company building, strategic shifting, winding down and moving on. I hope this story of GameLayers might help you better understand what can happen when people have a chance to turn an idea into a company.